Calibrate Your Business

What an AI consultant does

  • Free
  • Under an hour
  • No pitch

By Karim Nassar.

The work, in order

  1. Look at how the business really runs: where the hours go and what you have already tried.
  2. Rank the opportunities by hours back and effort, and say which ones are not worth doing.
  3. Cut the steps and tools that don't earn their keep, then set up the first one with clear rules and checks.
  4. Measure it against a target you agreed beforehand.
  5. Hand it over: training for your team, and written notes on what to change and what to leave alone.

What you should hold at the end

  • A written plan with the opportunities ranked, which you can use with or without the consultant.
  • A setup running in your own accounts, with the settings and code handed over.
  • A number: the hours it took before and after.
  • Someone on your team who knows how to run it.

What a consultant should not do

  • Promise a fix before looking. Some problems need investigation first.
  • Lock you into one vendor or keep the setup in their accounts.
  • Send messages to your customers that you have not read first.
  • Give legal, tax, security or compliance advice unless they are qualified to. I do not.
  • Sell you a build when a tool you already pay for does the job.

What I do

I do the work myself: the working session, the plan and the build. The first step is a free 45-minute Discovery call. You tell me how a normal week runs, I tell you what I would do, and you leave with one concrete opportunity whether or not we work together.

Questions people ask

Do I need a consultant to use ChatGPT or Claude?

No. A paid plan and some practice cover email, drafts and summaries. A consultant earns the fee on the jobs a chatbot does not finish on its own.

What should I have at the end?

Something written and something working: a plan you can keep, or a setup running in your own accounts with the settings and playbooks handed over.

Find the first job to hand to AI

In a free call we go through your week together. You leave knowing which job to hand to AI first.

  • Free
  • 45 minutes
  • No pitch

Spot something wrong? Tell me and I will fix it.

Book a Discovery call